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AI insights

AI insights: what your Instagram automation numbers actually mean

Analytics shows you totals. AI insights tells you what to do with them: which keyword sends a lot of DMs but gets few clicks, which A/B variant is winning, and where captured comments are not turning into messages. The observations are computed from your own numbers, and the AI only writes them up.

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Last 30 days

PRICE: 60 DMs, 1 click · GUIDE: 40 DMs, 12 clicks

Observations

PRICE sends often (60) but few click (2%). Rewrite its DM.

GUIDE converts well. Try giving PRICE the same short, single-link format.

Your numbers for the period: DMs sent, clicks, per-keyword results.

How it works

1

Open analytics and press Generate

It reads the same totals, keywords and A/B results you see on the page, for the period you selected.

2

Rule-based checks run first

Click rate, comments that never became a DM, weak keywords and A/B gaps are calculated in code, so the facts never depend on the model.

3

Read a short summary and a few actions

A few sentences and two to four concrete things to try, written only from the numbers provided.

What it does not do

It does not see message text, post content or follower details. It works on aggregate counts only, and it is told not to invent causes it cannot see in the data. When there is too little data, it says so.

Per-contact summaries

The same approach works on a single contact. Open one in contacts for a transparent engagement score and a suggested next step, built from their recorded history.

Works with

Know which keyword to fix first

Open analytics and press Generate on any period.
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